Hero image of cute 3D laptop

Solving

digital
problems

for users and

businesses

Hi there! I am an award-winning Digital Product Designer, living in Bristol, UK, with 13 years experience creating & managing digital products & projects. I my passions lie in mobile app design, new tech, Web3, and redesigning existing products to boost their usability.

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Some brands I've worked with

Disney logoAmazon logoGo-Ahead logoRAC logoArgos logoJD sports logoBudweiser logoMaersk logo
Disney logo
Amazon logo
Maersk logo
Budweiser logo
Go-Ahead logo
Argos logo
RAC logo
JD sports logo

What I can offer

3D image of a coffee cup

CONSULTANCY

Need UX advise?
I can help!

3D test tubes

DISCOVERY

Research, testing and solving your problems.

3D image of a seed growing into.a flower

SOLUTION

Realising how your product works from end to end.

3D paint palette

DESIGN

User interface to bring your product to life.

3D image of a compass and pencil

REDESIGN

Re-imagine products putting the user first.

Some of my work

Amazon Alexa speaker with girl dancing behind it in a princess dress

CASE STUDY

Prototyping voice for 5 year old princesses.

Defining and realising a voice experience through discovery, research and user testing with school children. 

Image of a butterfly and flowers

CASE STUDY

Impacting the conservation effort of butterflies & moths

Design of an online portal to educate and encourage people to start and maintain their own butterfly & moth Wild Space.

Hand holding a phone showing the RAC app

CASE STUDY

Modernising a breakdown app for its customers.

Remodeling and expanding the customer experience, through protpyping, testing and defining the user’s user needs.

Station board showing the Go-Ahead app

CASE STUDY

Reinvent platform control on the London train lines.

Rethinking the software solution used by stain controllers through day-in-a-life interviews and on site user testing.

I worked with Eli on full app redesign for one of the UK's largest insurers and roadside assistance companies. Eli was great - super creative and knowledgeable, fast and fun to work with. Eli is a great creative specialist who can hit the ground running to innovate, meet the brief and deliver the highest quality output.

Phil Iley • Director Westpoint Innovation

Eli has performed wonders for Mubaloo as a designer, artist and UI expert on mobile devices. Highly motivated, self starter, great at managing her team, I highly recommend her and will always behappy working with her.

Ben Trewhella • Joint Founder of Mubaloo

Led a 3 day long pitch aimed at a highly known film animator - you know the one! - more or less by herself winning the work, and then basically wrote the book on good UX design towards voice led products; all mere weeks before going on maternity. Absolute joy to develop anything she conjured up and would most definitely do so again!

Ryan Dixon • ceo / head of technology at Adalpha